Skip to content
MarTech and the business of demand
Magrofy Media Network
Subscribe
Marketing
Hub
Media
Home
About
MarTech Diet
Services
Reports
Contact
Home
Search
Search
Results for “generative-engine-optimisation”
Search
Type
Everything
Articles
Reports
Authors
Desks
Desk
All desks
AI & Generative Marketing
Demand Gen & ABM
MarTech Stack & Ops
Advertising & Media
Content, SEO & GEO
Analytics & Attribution
CX & Personalization
Social, Influencer & Community
Events & Webinar Tech
Data, Privacy & Consent
Author
Any author
Vamshi
Published after
Published before
Search
1 result
Article
Content, SEO & GEO
Optimising for generative engines: what has actually changed
What has genuinely changed as search shifts to synthesised answers, what has not, and where the honest position is that nobody yet knows.
Vamshi
29 Jul 2026
3 min read